Tag Archives: profit margin

Zelda – A Line You Can Bank On!

Zelda is a modern collection with an exquisite fit and feminine designs.  It is soft and refined and perfect for a fashion savvy woman who needs a professional, pulled together look.  It’s modern yet timeless.  Their base fabric is beautiful!  They have used it for as long as they have been in business and the blacks always match.  Yes, they always match. I had a women bring in a military jacket  she had purchased 10 years earlier.   She wanted to replace the pants since they were worn out literally.  The new black pants in the base fabric which I had in my store matched the jacket from 10 years earlier.  OMG!  I would not have believed me it if I had not seen it myself.  The jacket she brought it was the one below….its been on their line a long time and is still a best seller.

Zelda has limited distribution and protects their store base.  If you look in the stores directory on their site you will see they do not sell to every store on every corner.  They are very selective. This means more money for your store since your margins will be stronger.  Also their recommended markup is strong….57% to 60%.  They don’t have to support a big brand name with lots of advertising so they can pass the increased margin on to your store.

Their quality is superb and if there is a problem they fix it right away.  As a merchant I have to say they are a “cream always rises to the top company”.  If you need a bridge quality line at a great price point Zelda could be it.  Shop the Corporate Showroom and ask for Lisa.  She is a true professional, knows the line and guides you well.  Everyone at the company is customer oriented and delightful to work with.

Visit their website for more great looks and information www.zeldacollection.com.

Here’s where you can find them:

Corporate Showroom

499 7th Avenue

19/F South Tower

New York, NY 10018

P 212-764-0020

F 212-764-2588

Customer Service ext 100

email: info@zelda-intl.com

Los Angeles Showroom

110 E 9th Street, # A296

Los Angeles, CA 90079

P 213-489-0516

F 213-489-0521

West Coast Sales -Judi Mann

email: zelda296@gmail.com

Atlanta Showroom

Susan J Oswald & Co.

250 Spring Street, # 9-S-345B Atlanta, GA 30303

P 803-571-0280

F 800-345-6410 email: susanjoswald@gmail.com